Building the excitement toward the CRN (UK) Sales & Marketing Awards (SMA) 2021, the short-lists are announced.
These prestigious awards recognize and reward the achievements of those individuals and teams that are responsible for making the UK IT channel truly great. The CRN Sales & Marketing Awards focuses on innovation, evolution and development; qualities that all vendors, distributors and resellers should be striving for.
As we move towards the big announcements of the finalists at the official awards ceremony on July 8, 2021 - we take a look at what made this possible.
Three categories featured One Identity:
1) Best Partner Programme - Partner Circle
2) Best Online/Hybrid Partner Event - One Identity vUNITE
3) Technology Innovation - One Identity Safeguard Product Family
The One Identity Partner Circle was designed to accommodate the needs of a diverse partner ecosystem, embracing resellers and distribution partners alongside global and local systems integrators and advisory partners. The benefits of the programme include regular discounts that are factored based on accreditation achievement and business planning as well as access to benefits such as referrals, rebates and market development funds (MDF) to drive collaborative marketing activities.
Extending the high value content established at the previous live annual UNITE events held in North America, EMEA and APJ, the virtual vUNITE 2020 Conference welcomed customers, partners and product experts from all over the globe to meet to discuss solutions, innovations and security challenges in the identity governance & administration (IGA), privileged access management (PAM) and Active Directory markets. Attendees came away from the event with best practices that could be immediately applied to protect their organisations from emerging identity and access-related cybersecurity threats.
The One Identity Safeguard PAM product family helps organisations mitigate risk, secure data, meet uptime requirements and satisfies compliance by giving users access to data and applications they need. One Identity’s broad and comprehensive range of PAM offerings allow our partners to grow rapidly and make money in a market that Gartner regards as the #1 security priority for companies. Privileged access management is a combination of processes, policies and technologies that ensure that privileged users and super-users who share administrative credentials are doing the right things, that access is delegated on an as-needed basis and that an audit trail is kept in place at all times. Effective management of privileged accounts (sometimes called superuser accounts) and privileged access is becoming more and more critical. This is because security and compliance are driving forces behind most IT initiatives and privileged rights are the key – or downfall - to achieve both security and compliance. And in today’s complex, heterogeneous environments, native privileged access management (PAM) tools and manual practices are inadequate.
Three significant elements that make One Identity stand-out in the market - a program that provides a strong foundation for partnership - a event series where partners can explore the company and technology - and finally a world-class offering that is a fast-growing market for partners to invest in and make strong profits. Together, these elements form a corner-stone for solid business relationships.
We’re extremely proud to be recognized in the short-listing for these prestigious channel awards. And look forward to the outcomes on 8th July 2021.
