Partners Underpin Everything We Do!
Channel partners are not a route to market, they are our market. It is our responsibility to deliver products, people, and tools to enable them to thrive.
Our partners are crucial to our business, growth, and success. Over this past year, we have been dedicated to deepening our relationships with partners and investing resources to help empower our partners and help them navigate through uncertain times.
We keep our focus and start with the idea of customer success for the channel partner in mind, then we build our partner program from there. By continuing to always raise the bar we find that this delivers increased value to the end client and ultimately back to One Identity in doing so. It centres on the key topics of enablement, scale, profitability, services and winning together.
In driving a partner ecosystem strategy for One Identity, we have the support of the executive leadership team - and we ensure that we have the right team in place to drive sales, product innovation, marketing & professional services.
We are building a strategy that allows us to focus both on customer success and growth, harnessing the power that comes from connecting our partner eco-system.
We keep it simple - measuring key factors across the partner ecosystem that foster innovation.
Value Exchange
Partnership is more than a transaction. It is an equitable value exchange that drives business forward. Partnership needs to be an intimate experience built on trust and understanding.
As the channel evolves so will partner programs. We realise that it is important to make the partner program a transparent process that helps us align with our partners and add value to their organizations.
We build tools that enable partners to engage clients more effectively and a partner learning experience covering sales; pre-sales & technical that enables a partner to grow with us.
We ensure that the partner learning experience is reviewed and updated regularly - but the key goal of the learning is to ensure our partners have knowledge & confidence to engage customers and deliver high value.
We keep relevant to our partners & Top of Mind!
By never settling for the status quo we always keep improving the partner experience. By listening to our partners and incentivizing them to succeed by offering opportunities they can't get anywhere else.
Adding new tools as they become available and improving the partner portal experience. Our asset library is receiving real-time updates of new content that enable our partners to engage customers with the latest material.
Our Partner portal is designed to achieve these goals : Access it now here: One Identity Partner portal
As we support our partners, our intent is to become an extended business development arm for them, leveraging our leading position in the market and the extensive knowledge we've collected over the years in selling software solutions and services. The mission is to share the market knowledge, make joint business planning, facilitate pro-active marketing and sales activities, help project management for joint initiatives, invest in growth, bring continued innovations and constantly educate.
Channel Chiefs 2025
CRN’s 2025 Channel Chiefs list includes the industry’s biggest channel evangelists, a group of individuals who work tirelessly on behalf of their partners and drive growth through the development of strong partner programs and innovative business strategies that help bring business-critical solutions to market.
I am pleased to share that CRN has named Global Head of Channels & Alliances, Andrew Clarke, to its 2025 list of Channel Chiefs. This annual list recognizes leading IT channel vendor executives who continually demonstrate outstanding leadership, influence, innovation, and growth.
“I’m immensely thankful and honored to CRN for naming me on their 2025 Channel Chiefs list,” said Andrew Clarke, Global Head of Channels & Alliances, One Identity. “We were able to quickly adapt our campaigns, programs, and resources to enable partner success in a rapidly changing digital environment and embrace a partner ecosystem model."
CRN’s 2025 Channel Chiefs list are featured in the February 2025 issue of CRN Magazine and online at www.CRN.com/ChannelChiefs.
Learn more about One Identity Partner Ecosystem and joining One Identity’s Partner Circle Program at https://www.oneidentity.com/partners/.
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